The Ralph Lauren story: American elegance since 1967

The American dream incarnate


Ralph Lauren is not just a fashion brand. It's an American luxury empire, a lifestyle, a vision of timeless elegance. Since 1967, Ralph Lauren has embodied the American dream: sophistication, quality, and authenticity.

The origins: 1967
It all began in 1967 in New York, when Ralph Lifshitz (who would become Ralph Lauren) launched his first collection of ties under the name "Polo".

At the time, ties were narrow and plain. Ralph Lauren revolutionized the market by creating wide, colorful, and luxurious ties.

The success was immediate. Major New York department stores adopted his creations.

The birth of Polo Ralph Lauren: 1968

In 1968, Ralph Lauren officially founded Polo Ralph Lauren.

The name "Polo" evokes elegance, aristocratic sport, and American preppy style.

The iconic logo of the polo player on horseback becomes the symbol of the brand.

The Polo Shirt: 1972

In 1972, Ralph Lauren launched the Polo Shirt, which would become one of the most iconic garments in the world:

Piqué cotton polo shirt

Embroidered polo player logo

Various colors

Classic and timeless cut

Exceptional quality

The polo shirt is becoming a staple in both men's and women's wardrobes.

Ralph Lauren and Hollywood

Ralph Lauren dresses the biggest Hollywood films:

The Great Gatsby (1974) - Art Deco costumes

Annie Hall (1977) - feminine preppy style

. Out of Africa (1985) - safari chic

These collaborations reinforce Ralph Lauren's image as a creator of dreams and elegance.

Global expansion: 1980-2000

In the 1980s and 1990s, Ralph Lauren became a global brand:

Opening of boutiques in London, Paris, Tokyo, Milan

Launch of women's, children's, and home lines

Perfumes, accessories, glasses

Sponsorship of tennis, golf, and polo tournaments

Ralph Lauren embodies accessible American luxury.

The iconic collections

Polo Ralph Lauren

• The main line

• Preppy style and chic sportswear

• Polo shirts, shirts, chino trousers

Purple Label

• The ultra-luxury line

• Custom-made suits

• Exceptional quality

RRL (Double RL)

• Vintage line inspired by the Wild West

• Denim, leather, workwear

• Authenticity and patina

Polo Sport

• 90s sportswear line

• Highly sought after in vintage

• Bright colors and prominent logos

The Harrington jacket

The Ralph Lauren Harrington jacket is a timeless classic:

Straight and elegant cut

Checkered lining

Buttoned collar

Side pockets

Embroidered Polo logo

Perfect for mid-season
A must-have for preppy and casual chic style.

Ralph Lauren today
Today, Ralph Lauren is a global empire:

Revenue: 6+ billion dollars

Presence in 80+ countries

500+ stores worldwide

America's No. 1 luxury brand

A symbol of timeless elegance

Why does Ralph Lauren remain a safe bet?

A legacy spanning over 55 years

Exceptional quality and durability

Timeless and elegant style

Iconic pieces (Polo Shirt, Harrington, Oxford Shirt)

High resale value on the vintage market


Symbol of the American dream

At Fripes Sélect

We offer a selection of authentic vintage Ralph Lauren pieces, carefully chosen for their quality and style. Harrington jackets, polo shirts, Oxford shirts... Discover our collection.

At Fripes Sélect, elegance is what we respect!